{"id":22,"date":"2021-10-12T20:36:48","date_gmt":"2021-10-12T18:36:48","guid":{"rendered":"http:\/\/observe-fwi.com\/?page_id=22"},"modified":"2022-11-08T19:54:16","modified_gmt":"2022-11-08T18:54:16","slug":"graphisme","status":"publish","type":"page","link":"https:\/\/observe-fwi.com\/index.php\/graphisme\/","title":{"rendered":"Graphisme"},"content":{"rendered":"

[et_pb_section fb_built=\u00a0\u00bb1″ next_background_color=\u00a0\u00bb#ffffff\u00a0\u00bb admin_label=\u00a0\u00bbService Section\u00a0\u00bb _builder_version=\u00a0\u00bb4.9.2″ background_color=\u00a0\u00bb#0A0000″ custom_margin=\u00a0\u00bb|||\u00a0\u00bb custom_padding=\u00a0\u00bb110px||110px||false|\u00a0\u00bb top_divider_color=\u00a0\u00bb#FDD748″ bottom_divider_style=\u00a0\u00bbramp2″ bottom_divider_height=\u00a0\u00bb52px\u00a0\u00bb bottom_divider_flip=\u00a0\u00bbhorizontal\u00a0\u00bb locked=\u00a0\u00bboff\u00a0\u00bb][et_pb_row _builder_version=\u00a0\u00bb4.9.2″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb][et_pb_column type=\u00a0\u00bb4_4″ _builder_version=\u00a0\u00bb4.9.2″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb][dsm_breadcrumbs home_text=\u00a0\u00bbAccueil\u00a0\u00bb _builder_version=\u00a0\u00bb4.9.2″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb][\/dsm_breadcrumbs][et_pb_text _builder_version=\u00a0\u00bb4.9.2″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb header_2_font=\u00a0\u00bbMontserrat|||on|||||\u00a0\u00bb header_2_font_size=\u00a0\u00bb50px\u00a0\u00bb]<\/p>\n

GRAPHISME<\/b><\/span><\/h2>\n

[\/et_pb_text][\/et_pb_column][\/et_pb_row][\/et_pb_section][et_pb_section fb_built=\u00a0\u00bb1″ _builder_version=\u00a0\u00bb4.9.2″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb][et_pb_row _builder_version=\u00a0\u00bb4.9.2″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb hover_enabled=\u00a0\u00bb0″ column_structure=\u00a0\u00bb1_2,1_2″ sticky_enabled=\u00a0\u00bb0″][et_pb_column type=\u00a0\u00bb1_2″ _builder_version=\u00a0\u00bb4.9.2″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb][dsm_typing_effect before_typing_effect=\u00a0\u00bbD\u00e9finir ou affirmer\u00a0\u00bb typing_effect=\u00a0\u00bbvotre image de marque.\u00a0\u00bb before_new_line=\u00a0\u00bboff\u00a0\u00bb before_typing_background_color=\u00a0\u00bbRGBA(0,0,0,0)\u00a0\u00bb after_typing_background_color=\u00a0\u00bbRGBA(0,0,0,0)\u00a0\u00bb _builder_version=\u00a0\u00bb4.9.2″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb header_font=\u00a0\u00bb|700||on|||||\u00a0\u00bb header_text_color=\u00a0\u00bb#FDD748″ before_text_color=\u00a0\u00bb#0A0000″ hover_enabled=\u00a0\u00bb0″ header_font_size_tablet=\u00a0\u00bb\u00a0\u00bb header_font_size_phone=\u00a0\u00bb23px\u00a0\u00bb header_font_size_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb sticky_enabled=\u00a0\u00bb0″][\/dsm_typing_effect][et_pb_text _builder_version=\u00a0\u00bb4.9.2″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb text_text_color=\u00a0\u00bb#0A0000″ text_font_size=\u00a0\u00bb20px\u00a0\u00bb text_orientation=\u00a0\u00bbjustified\u00a0\u00bb custom_padding=\u00a0\u00bb||0px|||\u00a0\u00bb hover_enabled=\u00a0\u00bb0″ text_font_size_tablet=\u00a0\u00bb\u00a0\u00bb text_font_size_phone=\u00a0\u00bb17px\u00a0\u00bb text_font_size_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb sticky_enabled=\u00a0\u00bb0″]<\/p>\n

L\u2019image de marque est un \u00e9l\u00e9ment d\u00e9terminant et primordiale dans l\u2019aspect communicatif de votre business, elle d\u00e9finit les valeurs et la philosophie de votre entreprise.<\/p>\n

Une bonne image de marque permet alors de :<\/p>\n

    \n
  • Jouer sur l\u2019\u00e9motionnel<\/strong> pour qu\u2019il y ait un v\u00e9ritable affecte entre la marque et le client<\/strong>.<\/li>\n
  • Donner une perception unique<\/strong> \u00e0 vos produits ou services.<\/li>\n
  • \u00c9tablir et consolider le lien<\/strong> entre votre marque et un produit.<\/li>\n<\/ul>\n

    Le point de d\u00e9part de tout cela est la cr\u00e9ation de la charte graphique<\/strong> qui inclus alors :<\/p>\n

    \u2192 Le nom de votre entreprise.
    \u2192 Le logo et ses diff\u00e9rentes variantes.
    \u2192 La colorim\u00e9trie : les diff\u00e9rentes couleurs.
    \u2192 Les typographies.<\/p>\n

    Apr\u00e8s une analyse de votre soci\u00e9t\u00e9 et de votre projet, nous \u00e9tablirons ensemble une charte graphique qui d\u00e9terminera les fondations de l\u2019aspect communicatif de votre entreprise.<\/p>\n

      <\/ul>\n

      [\/et_pb_text][\/et_pb_column][et_pb_column type=\u00a0\u00bb1_2″ _builder_version=\u00a0\u00bb4.9.2″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb hover_enabled=\u00a0\u00bb0″ custom_padding=\u00a0\u00bb20%||20%||true|false\u00a0\u00bb sticky_enabled=\u00a0\u00bb0″][et_pb_image src=\u00a0\u00bbhttps:\/\/observe-fwi.com\/wp-content\/uploads\/2022\/11\/logo-graphisme-200×200-1.png\u00a0\u00bb _builder_version=\u00a0\u00bb4.9.2″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb alt=\u00a0\u00bblogo-graphisme-300×300″ title_text=\u00a0\u00bblogo-graphisme-300×300″ align=\u00a0\u00bbcenter\u00a0\u00bb hover_enabled=\u00a0\u00bb0″ sticky_enabled=\u00a0\u00bb0″][\/et_pb_image][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=\u00a0\u00bb4.9.2″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb][et_pb_column type=\u00a0\u00bb4_4″ _builder_version=\u00a0\u00bb4.9.2″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb][et_pb_text _builder_version=\u00a0\u00bb4.9.2″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb text_font=\u00a0\u00bb|||on|||||\u00a0\u00bb text_text_color=\u00a0\u00bb#0A0000″ text_font_size=\u00a0\u00bb30px\u00a0\u00bb hover_enabled=\u00a0\u00bb0″ text_font_size_tablet=\u00a0\u00bb\u00a0\u00bb text_font_size_phone=\u00a0\u00bb23px\u00a0\u00bb text_font_size_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb sticky_enabled=\u00a0\u00bb0″]<\/p>\n

      <\/strong><\/p>\n

      Besoin de conseils ? \ud83e\udd14<\/strong><\/p>\n

      [\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row _builder_version=\u00a0\u00bb4.9.2″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb hover_enabled=\u00a0\u00bb0″ sticky_enabled=\u00a0\u00bb0″][et_pb_column type=\u00a0\u00bb4_4″ _builder_version=\u00a0\u00bb4.9.2″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb][et_pb_text _builder_version=\u00a0\u00bb4.9.2″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb text_text_color=\u00a0\u00bb#0A0000″ text_font_size=\u00a0\u00bb20px\u00a0\u00bb text_orientation=\u00a0\u00bbjustified\u00a0\u00bb custom_padding=\u00a0\u00bb||0px|||\u00a0\u00bb hover_enabled=\u00a0\u00bb0″ text_font_size_tablet=\u00a0\u00bb\u00a0\u00bb text_font_size_phone=\u00a0\u00bb17px\u00a0\u00bb text_font_size_last_edited=\u00a0\u00bbon|phone\u00a0\u00bb sticky_enabled=\u00a0\u00bb0″]<\/p>\n

      Nous ne sommes pas juste des prestataires, notre \u00e9quipe est l\u00e0 pour vous donner nos meilleurs conseils d’experts pour votre campagne de communication (format id\u00e9al pour votre projet, meilleurs canaux de diffusion etc…).<\/p>\n

        <\/ul>\n

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        [et_pb_section fb_built=\u00a0\u00bb1″ next_background_color=\u00a0\u00bb#ffffff\u00a0\u00bb admin_label=\u00a0\u00bbService Section\u00a0\u00bb _builder_version=\u00a0\u00bb4.9.2″ background_color=\u00a0\u00bb#0A0000″ custom_margin=\u00a0\u00bb|||\u00a0\u00bb custom_padding=\u00a0\u00bb110px||110px||false|\u00a0\u00bb top_divider_color=\u00a0\u00bb#FDD748″ bottom_divider_style=\u00a0\u00bbramp2″ bottom_divider_height=\u00a0\u00bb52px\u00a0\u00bb bottom_divider_flip=\u00a0\u00bbhorizontal\u00a0\u00bb locked=\u00a0\u00bboff\u00a0\u00bb][et_pb_row _builder_version=\u00a0\u00bb4.9.2″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb][et_pb_column type=\u00a0\u00bb4_4″ _builder_version=\u00a0\u00bb4.9.2″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb][dsm_breadcrumbs home_text=\u00a0\u00bbAccueil\u00a0\u00bb _builder_version=\u00a0\u00bb4.9.2″ _module_preset=\u00a0\u00bbdefault\u00a0\u00bb][\/dsm_breadcrumbs][et_pb_text _builder_version=\u00a0\u00bb4.9.2″ 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[…]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","_uag_custom_page_level_css":"","footnotes":""},"class_list":["post-22","page","type-page","status-publish","hentry"],"uagb_featured_image_src":{"full":false,"thumbnail":false,"medium":false,"medium_large":false,"large":false,"1536x1536":false,"2048x2048":false,"et-pb-post-main-image":false,"et-pb-post-main-image-fullwidth":false,"et-pb-portfolio-image":false,"et-pb-portfolio-module-image":false,"et-pb-portfolio-image-single":false,"et-pb-gallery-module-image-portrait":false,"et-pb-post-main-image-fullwidth-large":false,"et-pb-image--responsive--desktop":false,"et-pb-image--responsive--tablet":false,"et-pb-image--responsive--phone":false},"uagb_author_info":{"display_name":"Wilfrid","author_link":"https:\/\/observe-fwi.com\/index.php\/author\/admin5035\/"},"uagb_comment_info":0,"uagb_excerpt":"[et_pb_section 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